News

Virtual Incentives Wins Best Incentive Program

Bringing Home the Win: Virtual Incentives wins Best Incentive Program

When we started Virtual Incentives almost ten years ago, we believed in our idea and our ability to create an industry leading—and changing—product. And today, we’re being recognized for doing just that.

We’re thrilled to announce that the Virtual Incentives MasterCard® has won Best Incentive Program in the 2017 Paybefore Awards. The Pay Awards are the most prestigious recognition of excellence in the global prepaid and payments technology industry, and are chosen by a panel of experts in prepaid, retail, […]

Greenbook Releases Results of Study on Respondent Experience

Greenbook publishes new research powered by Virtual Incentives, AYTM, Research Now, SSI, Lightspeed, Toluna, Dalia Research, Focus Pointe Global, MDI Global, Reconnect Research, G3 Translate, GRBN and Recollective

25 April 2017 – Atlanta, GA – Greenbook, the premier marketing and though leadership platform for the global consumer insights industry, has unveiled new research on the survey respondent experience. The study was inspired by findings in Greenbook’s most recent GRIT report, a bi-annual “state of the industry” roundup for the market […]

FocusVision Offers Virtual Incentives API to Seamlessly Reward Respondents

API integration further modernizes reward delivery with a scalable, efficient solution that is instant and automated for FocusVision Decipher software clients

Fishkill, NY – 12 April 2017 – Virtual Incentives, an industry pioneer in digital reward fulfillment for leading global brands, is working with with leading market research technology company FocusVision to provide rewards and incentives for the company’s clients and users. Virtual Incentives’ API is now fully integrated into FocusVision’s online survey solution, Decipher, to boost respondent experience and […]

Virtual Incentives’ Technology Delivers Prize Money to Visa Developer Challenge Winners of Money20/20 Hackathon

Digital rewards and incentives company fulfills award through a custom Visa Virtual Account at October tech event.

01 December 2016 – Las Vegas, NV – Virtual Incentives, an industry pioneer in digital reward fulfillment for leading global brands, instantly distributed $25,000 in prize money to Visa Developer Challenge winners at the Money20/20 Hackathon in October. Winning teams had the option to receive their prize money through a Visa Virtual Account that was digitally delivered through the Virtual Incentives platform.

The […]

Looking back at the DMA &Then 2016

According to our team, DMA was more than just the star-quality speakers and awesome 90s rock band concerts that were part of the innovative show’s entertainment lineup. Our new sales director, Chet Allen, attended the show and found that Virtual Incentives’ offerings are a great compliment to companies in the direct marketing space. Because our products and simple integration help to reinforce and drive consumer behavior, we are able to add benefits and incentives to marketing programs to improve […]

VI Will be Attending the DMA &Then Conference

We’re excited to attend the DMA &Then conference next week in Los Angeles, where you will find us showing you how to #rewardbetter from booth 908 on the exhibit floor. Not only are we looking forward to sharing best practices and new technologies with a global marketing audience (and, let’s face it, we’re looking forward to Sugar Ray and Third Eye Blind concerts too), but our team will also be revealing the latest data from our new study “The […]

Virtual Incentives Releases “VI Now” Portal for Reward Programs

Powerful upgrade to client-facing system allows more streamlined management of reward programs for consumer promotions, employee incentives, market research and more

Fishkill NY – September 29, 2016 – Virtual Incentives (VI), an industry pioneer in digital reward fulfillment for leading global brands, launched its “VI Now” reward management system today. The system, which previously led the industry for client management of rewards programs, has been upgraded with new features like an elegant, consumer-like interface that was designed for enterprise customers. […]

New Research Study Reveals Consumer Preferences for Incentives and Rewards

September 19, 2016 – Fishkill, NY – Virtual Incentives has released the first round of data from a new research study on consumer perceptions and preferences surrounding incentives. The study, formally called “Incentive Research Paper” also explored how the incentive itself impacts brand perceptions, while studying influencers like gender, age, income levels and political affiliation. Alter Agents designed the study and provided analysis; Voxpopme provided video answers technology to video capture and analytics technology; and MindField Online supplied programming […]

Jonathan Price of Virtual Incentives honored as Most Innovative Executive of the Year in the Golden Bridge Awards

CEO of leading rewards company takes home gold level award in competitive international program

Fishkill, NY – September 13, 2016 – Jonathan Price, CEO of Virtual Incentives, has earned the prestigious Gold status in the Golden Bridge Awards® Most Innovative Executive of the Year category. The coveted annual Golden Bridge Awards program encompasses the world’s best in organizational performance, innovations, products and services, executives and management teams and much more. Price took home top honors in the innovation category for […]

path to purchase

Path to Purchase Expo – 9/20 in Chicago

Keeping customers engaged along the purchase continuum – whether it be a traditional “path” or a significantly more winding approach – is becoming more and more vital to brands, marketers and other professionals. Standing out and capturing the attention of a specific target audience is more difficult than ever before. That’s why we’re excited to share some of our solutions to this issue at the Path to Purchase Expo coming up later this month on 9/20-9/22 in Chicago.

Not only […]

Virtual Incentives Expands Role of Market Research Expert Lenny Murphy

Atlanta, GA – August 10, 2016 – Lenny Murphy, who has served on the Virtual Incentives advisory board for several years, now has an expanded role with the company. As the new Chief Client Engagement Strategist, Murphy will spearhead the rewards and incentives company’s engagement within the market research community. In this position, Murphy will focus on product strategy, innovation, relationship advisement and more as it pertains to the growing market research industry. This expansion is in addition to […]

Michelle Andre honored as winner in the Annual 2016 Women World Awards

Vice president of marketing for Virtual Incentives, digital rewards and incentives company, honored in the Executive of the Year category

Fishkill, NY – June 22, 2016 – Michelle Andre, vice president of marketing for Virtual Incentives, has been announced as one of the winners in the prestigious Women World Awards® in the Executive of the Year category. The coveted annual Women World Awards program encompasses the world’s best in leadership, innovation, organizational performance, new products and services, and milestones from […]

Virtual Incentives Launches Virtual MasterCard® Portfolio

New reward and incentive offering showcases user experience and engagement

Fishkill, NY – May XX, 2016 – Virtual Incentives, an industry pioneer in digital reward fulfillment for leading global brands, unveiled its new Virtual Incentives MasterCard® today. Designed for consumer promotions, sweepstakes and loyalty programs, the card helps create consumer connections through relevant messaging, offers and branding. Recipients of the Virtual MasterCard benefit from shortened time between reward receipt and redemption.

Jonathan Price, CEO of Virtual Incentives, said, […]

Virtual Incentives CEO Jonathan Price Wins in the Annual 2016 CEO World Awards

Price wins Gold level award for Most Innovative CEO due to his ground-breaking work in the digital rewards and incentives industry

Fishkill, NY- May 11, 2016 – Jonathan Price, CEO of digital rewards company Virtual Incentives, has been announced as one of the winners in the prestigious CEO World Awards® in the Most Innovative CEO category. Price won a gold level award for his work in using technology to drive new end-to-end solutions for the digital rewards and incentives space, […]

Virtual Incentives Introduces New Reward and Incentive API Solution

API integration further modernizes reward delivery with a scalable, efficient solution that is instant and automated.

Fishkill NY – 04 May 2016 – Virtual Incentives, an industry pioneer in digital reward fulfillment for leading global brands, today launched its innovative Application Programming Interface (API) for rewards and incentives. The new scalable API builds on the company’s commitment to constant innovation and nimble use of their end-to-end reward platform technology. The API offers greater efficiencies from initial implementation all the way […]

Virtual Incentives Expands National Sales Team

We’re excited to welcome two new members to our sales team! Derek Dressler, our senior vice president of sales and Jermaine Clifford as a strategic sales specialist.

While he’s not brand-new (Derek has been with us since June), we’d like to formally announce his hiring. As our senior vice president of sales, Derek is part of our and is responsible for developing strategic sales plans based on company goals. You may have met him at some of the trade shows […]

Congratulations! Michelle Andre Honored with 2015 Stevie Award

We’re pleased to announce that our vice president of marketing, Michelle Andre, was the recipient of a Stevie® Award in the Executive of the Year category in the 12th annual Stevie Awards for Women in Business.

The 2015 Stevie Awards for Women in Business winners were announced during last Friday’s ceremony at the Marriott Marquis Hotel in New York City, which Michelle attended with our COO James Gary, who is based in New York. Andre won the award for her […]

Michelle Andre: Welcome to the Virtual Incentives Team!

We are pleased to welcome Michelle Andre to the Virtual Incentives Team as our new vice president of marketing.
Michelle will be responsible for developing and executing strategic marketing communications programs for the company. She’s starting out her stint with us at TMRE – The Marketing Research Event – in Orlando, utilizing her market research industry background and getting to know our business and team.

As vice president of marketing, Michelle will work closely with the company’s management team to ensure that […]

Virtual Incentives Partners with icanmakeitbetter to Increase Panel Engagement (Press Release)

Insight community (icanmakeitbetter) and incentive solution company (Virtual Incentives) increases reward offerings to help deliver quality responses for clients.

13 August 2015 – Fishkill, NY – Virtual Incentives and icanmakeitbetter today announced that they have partnered to create better experiences for research participants through the instant delivery of rewards. The partnership, which was formed last year, has created positive results including an increase in response rates, increased engagement and broader consumer appeal for more representative market insights.

Matt Thurston, COO of […]