Keeping customers engaged along the purchase continuum – whether it be a traditional “path” or a significantly more winding approach – is becoming more and more vital to brands, marketers and other professionals. Standing out and capturing the attention of a specific target audience is more difficult than ever before. That’s why we’re excited to share some of our solutions to this issue at the Path to Purchase Expo coming up later this month on 9/20-9/22 in Chicago. Not only will we be packing up the gang and heading to the Windy City to talk rewards with conference from Booth 723, we will be dropping some big news during the event as well. We’ve conducted brand-new research on incentives, rewards, loyalty and what makes specific target audiences stand up and take note in today’s digitally driven marketplace. When consumer needs and wants change day to day as new technologies are constantly introduced, we know it is important to get to the heart of expectations when it comes to a sound, successful reward marketing program. Keep your eye out for this news! In the meantime, make sure to come say hello to us and find out more about how we’re changing the way consumers are rewarded: with speed, personalization, choice and mobile solutions. You might even get to experience a virtual reward for yourself!
Path to Purchase Expo – 9/20 in Chicago