gift card pass example

Use Reward and Incentive Payments to Relieve Inflation-induced Stress

Inflation is rising at its fastest pace in four decades. Consumer prices are up 8.5%, however, most employers can only offer annual pay raises of 4-5%. This leaves many Americans struggling to afford the rising costs of basic necessities. Issuing reward cards for goods like groceries and gas is one way you can help alleviate some of the financial pressure your target consumers and your employees may be under. 

Our FuelCard PASS is increasingly popular among our customers as gas prices soar over five dollars in some states. They use it to provide their rewards recipients with a choice of 15 major brands like BP, Gulf, Shell, and Sunoco that operate a combined 80,000+ gas stations all over the country. 

Like going to the gas station, the once-routine trip to the supermarket has become a stress trigger for so many consumers after the price of groceries rose in April — the 17th straight month of increases. Use our GiftCard PASS to issue rewards for brands like Korger, Target, and Walmart that sell groceries. Or your recipients may head to Target and Walmart for other staples like clothes and school supplies, or to department stores like Boscov’s, buybuy BABY, JCPenny, Kohl’s, Macy’s, Marshalls, and T.J. Maxx.

Consumers are resigned to the fact that they’re going to pay high prices as they drive to the supermarket or gas station, and can try to steel themselves mentally by sticking to a household budget. But those budgets blow up when an unexpected expense like a leaky sink faucet or a broken appliance arises. Rewards to big box and home improvement stores like ACE Hardware, Lowe’s, The Home Depot, Target, and Walmart will help offset the costs of purchasing what they need to make the repairs themselves or to purchase new big-tickets items like a new refrigerator. 

Another option is issuing Visa cards — either physical or virtual — to give your recipients the freedom to shop at whatever online and brick-and-mortar store that offers the specific products they need. 

Contact us today to learn how you can use our platform and products to deliver the financial support so many people need as they shop for life’s basic necessities.