Our Insights on Incentives

Read the latest on virtual rewards, industry news, and product updates from the Virtual Incentives team

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4 Strategies for Marketing Your Customer Incentives Program

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Studies show that customers who have an emotional connection to a brand tend to have a lifetime value that's four times higher than the average customer. These customers spend more with a business, and therefore, should be rewarded for it. Cue a ...
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Measure the Success of Your Incentives Program With These KPIs

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Today's savviest companies have found smart solutions for gathering market research and consumer information through the use of incentives. And while the number of companies creating incentives programs is growing steadily, participation rates among...
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Scoring Valuable Customer Service Lessons at Our Team Offsite Training

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Virtual Incentives prides itself on offering both our clients and reward recipients best in class customer service.  We are continually educating our teams on best practice techniques, as well as providing them with the necessary tools and know...
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How to Develop a Successful Channel Incentives Program

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Channel incentives are business incentives that aim to motivate the people working for manufacturers and vendors, including distributors, resellers, and dealers. Most businesses in the manufacturing industry rely on these partners to sell their prod...
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How to Build a Successful Customer Loyalty Program

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The average American household has enrolled in more than 18 customer loyalty programs, according to a study done by research firm Colloquy. Customer rewards programs are one of the best and most successful ways to build brand loyalty and boost sa...
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How to Build a Survey Incentives Program that Gets Responses

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Here’s a quick survey for you: Would you give your precious time to a company... for free?  If you said “not without a good reason,” you’re not alone. Survey incentives are the driving force behind the most successful data collection in ...
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How to Build Customer Rewards Programs that Foster Brand Loyalty

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Thinking about starting a customer rewards program? It’s a smart move. In fact, acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one! That means nurturing your current customers is far more lucrat...
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4 Creative Sales Team Incentives that Will Drive Success

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Hitting sales goals is one of the most important things a company can do. Not only can accomplishing these objectives drive new levels of success for your organization, but it can also motivate your sales team to keep that momentum going. But reachi...
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