The right incentive offers make the job of in-person interviewers much easier. Whether it be focus groups, depth interviews, mall intercepts, or door-to-door, the incentive offer can make or break an in-person qualitative project.
In many situations, participants decide on the spot if the offered reward is worth their time. The reward offer is key to gaining participation and the quality of the redemption experience helps ensure future participation.
Interviewers need to be empowered with a comprehensive, real time incentive offer that encourages full participation. Participants can choose form cash like rewards, pre-paid debit cards or gift cards for everything from coffee, to gas to food or merchandise.
From the simple to the complex, you can rely on VI to power the gift card and payment solutions of your incentive and reward programs.