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Blog posts, case studies, infographics and more. We’ve got it all and then some. Scroll through all of our resources to get helpful tips, industry news and learn any of Vi happenings.

27
December

Now Available: The Future of Rewards e-book

What do consumers want from rewards? Over the past 10 years, Virtual Incentives has made it our mission to stay on top of industry trends and deliver technologies and incentives that lead the pack. That’s why we are continuing to invest in understanding consumers and get out in front of technology and trends to make sure …

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10
July

The Impact of Incentives on Consumer Behavior

Keeping customers engaged and responsive is increasingly challenging in a world where they’re constantly inundated with advertiser messaging across multiple media platforms. This study explores consumer perceptions and preferences surrounding incentives and how the incentive itself impacts brand perceptions and purchase behaviors.

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10
July

Holiday Trends and Preferences Among Millennials

Much has been written and explored to try to truly understand the Millennial population, but understanding their motivations and preferences during the holiday season is especially important. This multi-billion dollar shopping period can spell success, or failure, for many companies and brands, so it’s vital to have an understanding of the largest generation of shoppers.

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