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Blog posts, case studies, infographics and more. We’ve got it all and then some. Scroll through all of our resources to get helpful tips, industry news and learn any of Vi happenings.

16
November

The Future of Rewards Has Arrived

We recently teamed up with Koski Research, Leonard Murphy, and Ask Your Target Market (AYTM) to better understand the future of rewards. Specifically, we surveyed 1,000 U.S. consumers and examined how and why consumers value rewards and incentives in the following ways: Delivery Channel Preference Consumers’ Perceived Value Role in Brand Engagement Virtual Incentives CEO …

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13
November

3 Insights from 2017’s Money 20/20

By Jake Wamser, Director of Business Development   Money20/20 is always one of my favorite weeks of the year, and 2017 was no different. It’s a great opportunity to catch up with our peers, learn from each other and explore what’s new in the world of fintech, payments and incentives. So how are these industry …

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09
November

How to Approach Employee Reviews the Right Way

Employee reviews can inspire fear, excitement, happiness or uncertainty. How an employee views their annual review all depends on how it’s presented by an employer. Whether you’re a new manager or a seasoned boss, these tips can help you stay on track and ensure your employee gets the best value from their review. Plus, when …

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07
November

5 Things Every Customer Expects (Besides Rewards)

Engaging customers with a rewards system is an art all by itself — an art that we know well. But before you can start rewarding them, first you have to meet their growing expectations. Evolving technology and modern perceptions have led to an emphasis on five important factors: mobility, brand experience, speed, transparency and choice. …

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02
November

Without Incentives, What Drives Survey Respondents?

Most of us don’t choose to spend our free time taking surveys. So what are the driving factors (aside from incentives) that get people to engage? Below, we’ll explore the hidden motivators that could lead to higher response rates and better results. How do I get them to open my survey? Before you can start …

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31
October

Exploring the Current State of Virtual Currency

Money only has value because we assign it value. Even cold hard cash began as a note to represent a portion of our nation’s precious metals. And thank to today’s modern technology, the idea of assigned value can be taken in nearly infinite directions. It seems like new forms of currency and ways to spend …

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26
October

One Platform, Powerful Possibilities

Looking for a magic formula for a successful rewards program? Unfortunately, it doesn’t exist. Each program has a unique objective and should be custom built to achieve it. The Virtual Incentives platform gives you a toolbox packed with powerful and flexible tools that we can configure into various solutions that work for your business. (Plus …

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24
October

What Can Visa® Virtual Rewards Do For You?

These days, there are so many different reward options out there. With Vi’s Visa® Virtual Rewards, now you can say goodbye to the guesswork and start giving people what they want. Visa® Virtual Rewards is the fast, personalized and universally accepted solution for any rewards situation. Shape it to your consumer rebate program, research incentive …

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19
October

All Research Incentives Are Not Created Equal

As a market researcher, you know incentives boost response rates. Yet you can’t just blindly hand out rewards — it takes consideration to properly execute an incentive program. Different respondents prefer different things, and each situation calls for a unique approach. Meet each set of demands head-on by understanding research incentives better as a whole. …

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17
October

7 Tips to Optimize Your Surveys for Mobile

If you’re a market researcher, you know how important it is to optimize surveys for mobile devices. If you don’t, then consider this: somewhere between 30-40% of all online surveys are completed on a mobile device. That number is on the rise, so why not make the most of a mobile-friendly survey? Mobile platforms require …

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