How AI Is Rebuilding Research Panel Quality From the Ground Up In its Q1 2026 earnings report, Cint, the largest survey marketplace in the world, reported a 26.3% drop in completed…Read More →
The Respondent Burden Problem: Why Underpaying Research Participants Is Distorting Your Data The market research industry has invested in solving problems. Sophisticated tools exist to detect fraud, researchers have developed increasingly complex…Read More →
Why Your Incentive Catalog Is the Most Overlooked Tool in Market Research There’s a persistent myth in market research: that somewhere out there exists the perfect incentive. It’s a clean idea, but…Read More →
The Customer Feedback Loop Is Broken: Here’s How to Fix It You’ve just checked out of a hotel. Before you’ve made it out the door, your phone buzzes. A survey. You…Read More →
Customer Feedback Questions Aren’t Enough: Why AI Requires New Incentives We tend to think of customer feedback as a courtesy: something people offer voluntarily after an experience. But that framing…Read More →
7 Survey Respondent Archetypes That Drive Better Panel Engagement Market research panels face a growing challenge. Emerging methodologies require more from survey respondents: video interviews, behavioral data sharing, identity…Read More →
Property Management Incentives That Protect Revenue: A Complete Guide The week before Christmas, a property management team faced a building-wide power outage that wouldn’t be resolved until after the…Read More →